Each year, millions of people from across the world travel to the Holy Land. They come for many reasons: pilgrims from the monotheistic religions seeking a greater connection to the land that gave birth to their faith, students of archaeology, history, languages, architecture and cultural heritage, lovers of nature and the culinary arts, and the simple world traveler. The most common comment on their experience can generally be summarized as such: it was the journey of a lifetime.
Through it all, tour operators have been providing their professional services since the dawn of the tourism industry in Palestine. The members of the Holy Land Incoming Tour Operators Association (HLITOA) are made of licensed companies created by individuals and families who are at the heart of this irreplaceable service, many of whom can claim a lineage of tour operators within their families that extends back to well over a century. Other members have taken the first step towards creating their own legacy. Whether new or old, all belong to a collective Palestinian national heritage of welcoming tourists and pilgrims with a blend of professionalism and hospitality that has been refined over eras of practice.
All visitors of the Holy Land, be them individual visitors or groups, will attest to the importance and value of having a trusted local tour operator to help them stay focused on discovering the land and enjoying their travel experience, without the complexities of navigating logistical challenges in organizing a tour program. Despite the advancement of global communications and instant information available through internet and Wifi, the importance of having a local agent or representative while travelling in any country other than your own is still much-needed, as information can only supplement, not replace, trusted and experienced tour operators.
Through partnerships with local guides and service vendors, transportation providers, hoteliers, restaurateurs, souvenir and handicraft merchants, tour operators ensure that nothing will put you at risk. They have the needed experience and knowledge to help visitors through the endless complications of international and cross-cultural travel in a land that has more than its share of challenges alongside its many virtues.
The value of a Holy Land tour operator is far more than the role of a simple service provider. A Holy Land tour operator is the caretaker of that journey of a lifetime that has inspired innumerable people from across the world for over a millennia and a half, and will continue to do so for many more years to come. HLITOA and its members are proud to play their part in that journey, and to do everything possible to make it the best it can be.
For the journey of a lifetime, experience the Holy Land through a HLITOA member.