Wednesday, 06 September 2017

HLITOA and partners prepare to participate at the World Travel Market London, 2017

HLITOA is working closely with the Ministry of Tourism and Antiquities and other partners coordinating this years’ participation at the World Travel Market, London to be held from November 6-8.


Last year, HLITOA focused its PR and communication activities on the importance of the undiscovered North West Bank. This year, Jerusalem will be at the forefront of the participation. As part of our parallel work with our partners at Al Quds Tourism and Heritage Council ATHC) (see page 9), this year Jerusalem will be prominently showcased under the Palestinian pavilion. The partners are also discussing new additional activities to include as part of the participation to help drive more traffic to the stand and increase awareness of Palestine as a destination.

A potential B2B event and dinner is being planned at the House of the Lords in cooperation with the Palestinian British Business Council and the PA commercial Attaché in London. More details will follow soon.